|Manager, Decision Sciences|
|The Manager role is an early-level management position that drives media, brand, and business solutions across several key Starcom brands.
This position is an exciting opportunity to work with the growing Starcom Advanced Analytics & Insights (AAI) team, a group of skilled practitioners who develop impactful business results through data mining, measurement, and audience exploration.
The Manager helps measure the impact advertising has on consumers from a brand and ROI perspective using syndicated data, primary data, and client business data. The Manager uses research, data, and analytic techniques to answer key client business questions, develop advanced ‘test-and-learn’ approaches that roll-up to the client’s larger learning objectives, and implements best practices around research, analytics and campaign measurement.
Additionally, the Manager drives rich emotional and behavioral audience understanding, and connects the audience’s needs to media planning and buying. The manager has a strong ability to build and distill knowledge, seamlessly executes innovative research projects, and suggests ways to apply those learnings to drive business value.
Primary Job Responsibilities:
Required Knowledge, Skills, and Abilities:
About Starcom Worldwide
Starcom is the Human Experience Company. A world-renowned media communications agency, we believe the alchemy of people and technology creates experiences people love, and actions brands need. With more than 5,000 employees worldwide, Starcom partners with the world's leading marketers and new establishment brands, including Airbnb, Coca-Cola, Fiat Chrysler Automobiles, Kellogg Company, Kraft Heinz, Samsung, Visa and more. Starcom is part of Publicis Media, one of four solution hubs within Publicis Groupe [Euronext Paris FR0000130577, CAC40], and has offices within Publicis One.
Starcom is an Equal Opportunity Employer.
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