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Analyst, Search
Mediavest | Spark
New York
5/11/2017
JO-1705-2544

WHY YOU WANT TO WORK AT MEDIAVEST | SPARK
 
Let’s be honest – in this industry, sometimes we complicate things that should be simple.  Here’s the bottom line:  We want YOU to join us if you are truly passionate about guiding marketers on how to best connect their brands with people.  It doesn’t get much simpler than that.
 
At Mediavest | Spark, we have a unique approach and provide the support to help you do this.  In fact, our approach is built on creating the space for ideas that lead to smart work, and MV|S is built to celebrate and develop YOUR ideas.
 
Our clients are some of the world’s biggest and boldest marketers.
 
So, if you like what you’ve read so far, and want to work for a leading media company that values diversity and community outreach, has perks like free soda in the office and product discounts, and gives you the opportunity to learn from the best to become the best, keep reading.
 
POSITION SUMMARY
 
Mediavest | Spark is looking for a Search Analyst with paid search experience who is eager to learn and is self-motivated for growth. This person will be responsible for the day-to-day management of campaigns and support media team members on various tasks across different brands, coordinate deliverables with other team members and implement client specific optimizations.
 
SPECIFIC RESPONSIBILITIES
 
  • Assist team members in developing paid search strategy and tactics
  • Independently develop keyword lists and ad copy
  • Utilize bid management tools as well as Google, Bing and Yahoo paid search platforms to:
  • Launch campaigns
  • Implement optimizations
  • Pull reporting
  • QA campaigns
  • Monitor campaign pacing and performance
  • Develop optimization recommendations
  • Stay informed on search industry trends and new tools and ad formats
 
REQUIRED SKILLS
 
  • Some paid search experience is required
  • Bachelor's degree
  • Serve as key point person for client reporting needs
  • Managing budgets and assisting in developing recommendations based on analysis and tools
  • Preparing daily/weekly reporting analysis and agendas for client meetings
  • Participate in weekly/bi-weekly tactical vendor calls
  • Presenting reporting during status calls and during post buy reviews
  • Responsible for learning all relevant tools for reporting, analytics and competitive analysis - bid management platforms, Benchtools, Google Insights
  • Responsible for learning client analytics platforms, such as Coremetrics, Google Analytics and Omniture
 
WHO WE ARE
 
Mediavest | Spark is a full-service media agency that offers the best of both worlds – a startup spirit backed by a powerhouse soul.
 
We are a proud member of the Publicis Media network.
 
We combine the kind of high-touch customer service and insights clients expect from a boutique agency with the marketplace clout, technology infrastructure, and category and marketplace context of a global leader. For clients, that means no more trade-offs.
 
By fusing the complementary pieces of Publicis Media agencies Spark and Mediavest – our geographic hubs, talent, tools, and processes – and by creating an exciting new culture, we’ve established a true “destination agency” for the best clients and people.
 
We’ve taken to referring to our newfound advantage as “the power of plus” – a jolt of energy that occurs when two or more entities come together to create greater value. Whether we’re talking about art and science, data and insights, or content and programmatic, it’s clear that effectively combining disparate entities is at the very heart of achieving exceptional business results today through media.
 
We hope you’ll take a few moments to learn more about us, and to begin thinking about how we might put “the power of plus” to work for you (mediavest-spark.com).
 
Mediavest | Spark is an Equal Opportunity Employer
 

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